Ollie

Personal Brand Identity Project | 2022

Ollie is a lifestyle brand for children and pets, to encourage the relationship between them and to have fun growing up together. The mission is to create a safe space for parents, children, owners, and pets to enjoy.

Studies shows that having pets is a great way to make children not only more responsible but also empathetic to the needs of others.

Ollie’s visual identity blends illustration and imagery to reflect the brand’s core values. The clean line illustration style creates a warm, approachable feel, while bright colors capture children's attention. As a brand dedicated to both kids and pets, Ollie prioritizes a welcoming and engaging experience for all.

For pets, for children, for parents

Ollie is committed to providing a diverse range of products that cater to a wide audience, ensuring that every customer finds something that suits their needs. From essential pet supplies to stylish and comfortable children's clothing, as well as engaging toys, the brand embraces inclusivity in its offerings.

By curating a selection that spans multiple categories, Ollie creates a seamless shopping experience for families, pet owners, and individuals looking for high-quality, thoughtfully designed products. The brand's dedication to variety reflects its mission to be a one-stop shop for everyday essentials, prioritizing convenience, quality, and accessibility for all.